Tom Vassos

BES, MBA


 

Tom-Vassos-profileTom Vassos has taught marketing, business model innovation, technology and mobile social media courses at several universities for the past 30+ years, including the Rotman School of Management for a dozen years. Tom has also taught internationally at Shanghai Jiao Tong University (SJTU) and University of International Business and Economics (UIBE) in Beijing, as well as Business Model Innovation at CEDIM, Mexico.

Mr. Vassos has been in the technology industry working for IBM Canada for 35 years, primarily as an innovation and marketing practitioner. He is the author of the book Strategic Internet Marketing that has been translated into 6 languages, and author of Destination Innovation: Creative Mobile Marketing and Commerce Strategies. As an expert in mobile technologies and trends, innovation, social media and marketing, he has spoken at events in 43 countries around the world.

Mr. Vassos is an Ambassador for the Greater Toronto Marketing Alliance and a frequent guest on Global TV and CTV discussing technology, mobile social media, China and the economy.